Check out these gnarly new IDs that Buck lovingly crafted for Fuel. “Below Deck” is a flourescent homage to early skateboard deck graphics with plenty of skulls. “Sackrifice” is another experiment combining 3D and cell-animation with a unique hand-drawn look. Watch out for that … D’oh!!! Sick illustration and animation once again.

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David O’Reilly creates for BoingBoing

   Post from: Motionographer

Beautiful transitions and lush compositions make this Guinness spot from Psyop worthy of repeat viewing. As with much of Psyop’s work, this spot also uses narrative—albeit in a fairly subtle manner—to move the viewer along from vignette to vignette with a sense of purpose.

NOTE: If this post looks familiar, it’s because it was live for about a day before I took it down at the agency’s request. We swapped out the old, cruddy YouTube video with this new QT directly from Psyop.

Watch “Dot” | Full credits

Thanks for the tip, Stephen!

   Post from: Motionographer

Yesterday, I posted a Quickie that exposed one of the most blatant rip-offs I’ve seen in recent years. The site being ripped was this one, Motionographer. The site doing the ripping was Vietnam VFX.

They had not only reproduced Motionographer’s layout (which is not, as some people assumed, a distributed WordPress template), they had lifted the Cream O’ the Crop and Motionographer’s About and Contact pages as well.

Well, today things are different. Vietnam VFX has a new layout (which I like, actually), and all is right in the universe. I just wanted to thank everyone for
their comments and vituperations on Motionographer’s behalf. It apparently worked.

I know a lot of you out there have had your work ripped off in some form or another. I’m planning on writing an in-depth article about the different forms of ripping that occur in the world of motion graphics. If you have a story you’d like to share with me, please send it to justin@motionographer.com.

Special thanks to Motionographer contributor Sofus Graae for spotting the rip in the first place and riding this thing until the end.

   Post from: Motionographer

What starts out as an exercise in cloning and ambient occlusion ends up as a beautiful dance of light and form. The way Christopher Riggert (Radical Media) directed this new Nike spot feels like improvisational minimalist installation art, like the lovechild of a three way between Dan Flavin, Donald Judd and Jackson Pollock.

Only animated. And using shoes. Or something.

Watch a tiny QT | Watch a larger version

Via the always excellent Ventilate

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The work of Daniel Pernikoff

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SE7EN!

   Post from: Motionographer

No, you’re not seeing double. Just a total rip-off.

   Post from: Motionographer

New site, new work from Chris Saunders

   Post from: Motionographer

Curious Pictures’ Ro Rao adds this cute narrative short to the hugely entertaining Zune Arts collection made possible by Microsoft and those cunning curators at agency 72andSunny.

Ro’s contribution doesn’t have quite the polish as some of the other Zune Arts films, but the story is cute and some of the dog’s expressions (if they can be called that) will break your heart.

Animation: Ro Rao / Curious Pictures
Music: “I Am The Unknown” / The Aliens
Creative Direction: 72andSunny